The task of this course is to design a customer profile. With this file, we can make customers know the positioning, price, suitable crowd, and material of our products more clearly. At the same time, with this file, we can also make us more clear who is the most suitable customer for our fashion products or services.
At the beginning of the course, we were asked to choose a target customer and write a simple customer profile, which was not only a basic understanding of the customer but also a demonstration of her interests, purchasing preference, fashion, and attitude towards life. Before designing a product or service, it is my job to consider, explain, and communicate all the information about the target customer. Only by doing this can we ensure that the customer profile is acceptable to the customer.
In the process of making a customer profile, I first pay attention to the customer’s information in a complete response in my profile, so that I can fully understand all the information about the customer so that their design works perfectly to meet the requirements of customers. At the same time, beautiful layout and collage are also essential, I should consider the rationality of the layout, the overall color collocation, fonts, pictures, and information selection. This is not a very easy thing, in order to make my customer files can display more information and clearer visual effects, I designed a variety of schemes and finally decided on the final draft I am most satisfied with.
After learning this class, I have a further understanding of the importance of customer information. Only selecting the right customer can make your works shine. In future creation, I will also put the needs of customers in the first place and strive to make works acceptable to customers.